Enable yourself in no time to design meaningful psychologically appealing spaces with colours and learn how to probe conceived meaning, emotion, brand value, functionality, and ambience.

Introduction

A recent design trend is the use of colour in an architectural environment aiming for the establishment of an emotional and psychological relation with the user. For the designer this entails a fundamental switch from a preoccupation with colour as a means to create space or appeal aesthetically, to what colours themselves represent to users in a spatial context. The emotional processing of colour in our brain is a complex issue for which the architect or designer usually does not have time to delve into. There is a need for a manageable approach to dealing with the design of meaning. “Colour semantics for interior architecture” presents the scientifically based Semantic Colour Space as a logical and practical design tool that articulates the relation between meaning, emotion, and psychology on the one hand and colour perception and colour palettes on the other.

Objectives

  • Enable yourself to quickly design meaningful and psychologically appealing spaces through the use of colours.
  • Learn how to probe a conceived meaning, emotion, brand value, functionality, or ambience, and compose the appropriate colour palette.
  • Learn how to apply the scientifically based Semantic Colour Space, a logical and practical design tool that enhances the basic understanding of the emotional and psychological effect of colours.
  • You will have the opportunity to introduce your project into the course and, with tutoring on hand, work on its colour semantic aspects.

Special offer!

20% discount for ICAB members.
ICA-B members will receive a special discount code in email after filling out the registration form. Please allow us a few days to respond. 

Not yet a member? Read about what’s in it for you.

Secure your place for the program, complete your registration, as only 12 participants will be allowed on the course. We stick to a limited number of trainees as we want to guarantee a maximum of interaction with the instructor.

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Price

Theory and case studies with on-hand tutoring in 4 online live sessions. Quizzes and exercises by way of homework for € 540. ICA-Belgium members pay € 432. (tax included)

Course duration
2 weeks

Language
English

Effort
minimum 6 hours per week

Timetable

The course is given live via Zoom in two repeated sessions of one and a half hours each.
The first session will take place on March 17, 2022 at 3 pm CEST and will be repeated on March 19, 2022 at 10 am CEST.
The second session is scheduled for March 31, 2022 at 3 pm CEST and will be repeated on April 2, 2022 at 10 am CEST.
You are free to join the days that suit you best.
You can both attend the main sessions as well as the repeats.

Course curriculum

  • Introduction to the semantic colour space
  • Colour Semantics
  • Spatial effects of colour semantics
  • Colour Perception
  • Colour Palettes
  • The colour semantics table, case study
  • Your project

Instructor

Inez Michiels is director at CITY OF 8 design semantics research association and co-founding board member of the ICA-Belgium Interdisciplinary Colour Association. She obtained a Master of Arts from the Artesis-Plantijn Hogeschool in Antwerp. In cooperation with the Academy of Fine Arts Antwerp and the University of Antwerp, dep. of communication sciences she did research into the link between art and emotion. She published a series of papers and books on design semantics and is the author of the Design Semantics Database. She is a guest lecturer at the University of Antwerp, dep. interior architecture and at the Maryland Institute College of Art, Baltimore US, dep. graphic design. She is a member of the AIC Study Group on Environmental Colour Design.

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